Designing Youth Business International's flagship event
Global Youth Entrepreneurship Summit is the Youth Business International network’s flagship event. Bringing together leading experts, influencers and decision-makers in the youth entrepreneurship sector. YBI required us to create brand identity, event collateral and a microsite. This would give audiences all the information they needed on GYES and to encourage them to get involved with the event.Find out more about GYES 2019 👉
We wanted to go beyond creating a simple ‘logo’ and instead create a full and complete brand style. We did this through shapes, motion, colour, typography, event style and brand guidelines. The dynamic features of the identity allow it to be used in a variety of mediums, including; print, digital and motion. The design was rolled out across the event. From stage decor, keynote presentations, event signage and merchandise.
Alongside the printed event programme for the event. We designed and built a microsite for the event, which was the hub for all Global Youth Entrepreneurship Summit information. The brand transferred well to digital and animation within the site, making it a colourful and engaging user experience.
The custom-built WordPress module allowed the Youth Business International team to update the agenda throughout the event. This gave them the flexibility required for an event of this scale.
“As always, it’s been an absolute pleasure to work with the lovely and creative herd at Blue Stag on branding Youth Business International’s flagship event – Global Youth Entrepreneurship Summit 2019.”Catalin Parascan / Communications Manager / YBI
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There’s a rustle in the Welsh woods that has been whispered about for generations. They believe it to be Blue. They say it’s not sasquatch, but Stag. All that’s been spotted is the odd antler in the overgrowth or hoofprint on the forest floor.
We’ve taken matters into our own hands and set up a series of cameras to try and locate Seb the Stag for ourselves. Brave visitor, can you help us in our quest to unravel the mystery and marvel at the myth?Launch forest cam