Made in Wales 🏴󠁧󠁢󠁷󠁬󠁳󠁿
Blue Stag team
The Blue Stag crew

Since 2008, we have been combining creativity and technology with human emotion to create experiences and solutions that matter.

We pride ourselves on forming close and lasting relationships with our clients, and take care to properly understand your goals, challenges and the people you need to talk to.

We use our creativity and expertise to help you make an emotional connection with your audiences and cut through the noise.

We become part of your herd, and help you stand out from yours.

Meet the herd

Kirsty Bowen

Lead Developer

Dan Sargent

Creative Director

Alex Jenkins

Head of Marketing

Jen Burns

Senior Copywriter

Kendra Stone

Creative Project Manager

Amy Garrett-Williams

Lead Designer

Rhi Leedam

Digital Strategy Manager

Paul Dean

Full-Stack Developer

Rob Kinsella

Senior Developer

Jake Neale

Motion and Graphics Designer

Steve Lewis

Senior UI/UX Designer

Kieran Traas

Senior Designer

Our manifesto
  1. Don’t just create. Solve

    We see every project as a strategic challenge. Our focus is not only to create beautiful solutions but to achieve the strategic ambitions of our clients.

  2. Build relationships, earn trust

    Success is built on relationships and trust. We aim to forge meaningful and long standing relationships with our clients.

  3. Create it with passion

    There are no boring assignments. Only solutions. We approach each new project with passion, eager to challenge ourselves and create something unique.

  4. Stay humble

    Work for the client, not for the fame. Making users happy matters more than any award.

  5. Be honest

    Tell the truth. No bullshit. We don’t pretend to be a full-service agency. If we don’t feel we’re right for your project, we’ll be straight with you.

  6. Wonder is more powerful than knowledge

    We aim to infuse the things we create with a sense of wonder. To entice, provoke and inspire. As Einstein once put it, “Knowledge is limited. Imagination encircles the world.”

  7. Make things simple

    Good design should make things feel less complicated. We apply this principle in the way we work.

  8. Do things that matter

    We care about the world we live in. We’ve got a soft spot for projects where we can use our creativity to make it a better place.

  9. A rising tide lifts all ships

    We give back to our industry and city, and nurture talent. We work with other agencies when it helps create better solutions and to help champion our industry.

  10. Have fun

    Because, what’s the point if we can’t all enjoy the ride?

Started on the frontier. Now we’re here.

We’ve been going strong since 2008. Ever since two pals fancied the whole ‘being adult’ thing after uni and started their own creative and digital agency. Now with over 13 years of experience and at home in Cardiff Bay. With more fond memories than we can list here, we’re thrilled for the future.
2008: Dan and Matt graduate university and start an agency with the aim of making a difference.
2013: Best football team in the world get a sponsor.
2016: We win our first major award with the Natural Environment Research Council for the #NameOurShip campaign.
2018: Blue Stag turns 10 years old and we celebrate in style.
2018: Blue Stag turns 10 years old and we celebrate in style.
2018: Team trip to Barcelona for OFFEST.
2018: It Will Glow has its first creative event at Depot, Cardiff.
2018: It Will Glow has its first creative event at Depot, Cardiff.
2018: It Will Glow has its first creative event at Depot, Cardiff.
2019: We sponsor the Cardiff Design Festival, which makes a comeback after a 5 year break.
2019: We sponsor the Cardiff Design Festival, which makes a comeback after a 5 year break.
2019: Team trip to Dublin for OFFSET.
2019: Team trip to Dublin for OFFSET.
2019: Team trip to Dublin for OFFSET.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2020: We move to our new home at Platform in Cardiff Bay.
2021: Earnie joins the team.
2013: Best football team in the world get
2016: We win our first major award with the Natural Environment Research Council for the #NameOurShip campaign.
It Will Glow Banners
2018: It Will Glow has its first creative event at Depot, Cardiff.
2018: It Will Glow has its first creative event at Depot, Cardiff.
2019: We sponsor the Cardiff Design Festival, which makes a comeback after a 5 year break.
2019: Blue Stag sponsors the Cardiff Design Festival.
2019: Team trip to Dublin for OFFSET
2019: Team trip to Dublin for OFFSET

We develop and share creative vision with:
Helping Charities - Community Housing Cymru
Helping Charities - Elrha
Gwent Police Helicopter
#NameOurShip - Boaty McBoatFace
Helping Charities - Newydd Housing Association
NHS
Pontypool RFC
Helping Charities - Sports Wales
WeCanWeWill - Time to Change Wales
Helping Charities - Youth Business International
Helping Charities - UnLtd

“Original, creative and with an innate understanding of their customer’s needs, the team at Blue Stag are a pleasure to work with”

Steve Miller, UnLtd

Our collaborations have been featured in:
New York Times

From little seeds we grow mighty trees

By working with a range of outstanding organisations, we’ve created work that has been recognised by Webby, FWA, Packaging of the World, AWWWARDS, Mashies and the Lovies.

.

  AWWWARDS - Honorary MentionGlobalWelshCSS Design AwardsLordie or ZombieCSS Design AwardsBlue StagAWWWARDS - Site of the DayBlue StagAWWWARDS - Site of the DayNERC - #Name our ShipCIPR Pride AwardNERC - #Name our ShipSilver Lovie Award WinnerNERC - #Name our ShipMashies - Best in Marketing FinalistNERC - #Name our ShipWebby Honoree - Best Sporting WebsitePontypool RFCAWWWARDS - Honorary MentionTop TacheAWWWARDS - Honorary MentionUnLtd - Change the WorldOne Page AwardsUnLtd - Change the WorldCSS WinnerUnLtd - Change the WorldPackaging of the WorldValley MillAWWWARDS - Honorary MentionEventeem
Dan Sargent

How can we help you? Drop Dan, our Creative Director, a message and we'll be in touch.

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    Close

    There’s a rustle in the Welsh woods that has been whispered about for generations. They believe it to be Blue. They say it’s not sasquatch, but Stag. All that’s been spotted is the odd antler in the overgrowth or hoofprint on the forest floor.

    We’ve taken matters into our own hands and set up a series of cameras to try and locate Seb the Stag for ourselves. Brave visitor, can you help us in our quest to unravel the mystery and marvel at the myth?

    Launch forest cam
    Live
    Time
    18:34
    Date
    ..
    Camera
    Number 4
    Weather
    13°
    Location
    Craig-y-Nos Country Park
    51.8815° N, 3.4435° W